"Be under no illusion, B2B Technology Sales is hard. CEOs across the globe agree that a 42.9% failure rate in sales is unacceptable (CEO World). The constant demand to make sales quotas adds relentless pressure, driving tech firms to limit their marketing efforts to lead generation tactics alone – tactics that are at the very bottom of the marketing food chain including webinars, seminars, events, inside sales, email marketing, and direct mail." More here from B2B agency BeaconTechMarketing.com
No comments:
Post a Comment